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The solution offered by Gizmi. Everything is done in the Facebook Messenger chat window, without additional steps redirecting you to the shop website or online payments. In Poland, Gizmi is the first such solution.

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Unlike other similar tools, Gizmi was deed for products and services delivered online. It simplifies the purchasing process and creates an environment where brands and content creators can personalise their messages, allowing for an individualised approach to the end customer.

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There has been increased demand for innovative communication solutions leading to a faster and more convenient purchasing process for the user. Content creators, service providers and brands have focused on social media communication activities. However, they were unable to sell their content and products directly from their social platforms. Gizmi allows you to list for sale, among others, training, video recording, music track, diet, article, e-book, voucher or ticket.

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To use the app, the seller only needs to link it to their Facebook and create a payments profile. Thanks to cooperation with the global payment operator Stripe, all transactions on Gizmi meet the highest security standards.

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The platform can be accessed after a one-off payment or via a subscription model, where the user also gets access to additional educational materials. The process requires integrating numerous tools in a single environment: e-commerce platforms, e-mail software, and CRM systems.

Gizmi adds active sales to its instant messaging functionality, eliminating the need to switch between different applications. The value for the consumer is the streamlined purchasing process — without unnecessary elements such as a registration or form. Gizmi is another venture building project of Tar Heel Capital Pathfinder.

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The fund also has other e-commerce projects in its portfolio, such as Booste a fintech company that finances the development of e-commerce businesses, also created in the venture building model or Woodpecker. The project is in line with our strategy of engaging in solutions that we perceive in the category of future trends. Every day, billion messages are sent on platforms such as WhatsApp, Facebook and Instagram.

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The of active users of Facebook Messenger alone has already reached million people. The startup was created as part of the Tar Heel Capital Pathfinder venture building ecosystem. We use cookies to track website traffic.

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